CASE STUDY: KOOPER FAMILY WHISKEY

Crafting clean, consistent bottle shots with character

When Kooper Family Whiskey needed professional product photography for their retail and e-commerce listings, the brief was clear: precision, consistency, and premium polish.

The images needed to reflect the craftsmanship behind each bottle—without distractions.

Every shot had to feel intentional and cohesive, no matter where it appeared—on a website, inside a distributor catalog, or in an ad campaign.

THE CHALLENGE

Photograph eight SKUs with varying bottle shapes and label styles, while maintaining uniform lighting, angles, and background.

The goal was to create a seamless product library that made it easy for customers—and retailers—to connect with the brand’s identity at a glance.

Although the initial concept was light color white to gray shaded backgrounds, the desire for a prominent whiskey colored shadow was discussed.

This would involve shooting hard light through the bottle to create a suitable shadow.

THE APPROACH

I treated each bottle like a flagship product—polished, lit, and styled for maximum clarity.

• White seamless backgrounds for clean e-commerce alignment
• Controlled light to enhance label details and glass reflections
• Consistent angle and crop to unify the product line visually
• High-end retouching to preserve detail while removing imperfections

The shoot was completed over three days in the studio.  This allowed time to experiment and position lighting to create shadows that matched the Kooper vision.

Every bottle cleaned by hand to eliminate dust, fingerprints, and other retail distractions.  

High end editing cleaned any missed imperfections and sharpened the labels, as well as refined the glow of the whiskey and shadow to match the Kooper brand.

WHAT I DELIVERED

Although the contract called for 8 images, I ended up delivering 16. 8 different bottles in both e-commerce and shadow style, to offer Kooper Family Whiskey options on how to use the images.

Total Images: 16 high-resolution and web resolution bottle photos

• Studio-lit, on shaded white background
• Ready for print, web, POS, and social media
• Delivered in both JPG and PNG formats
• Includes unlimited commercial use license

Bonuses Included:

• Moodboard within 24 hours
• 1-on-1 pre-production call
• High-end retouching
• Risk-free guarantee

THE RESULT

Kooper Family Whiskey now has a consistent, clean photo library that reinforces their commitment to craft and quality.

Each image is optimized for any platform—whether it’s a shelf-talker, billboard attention-grabber, a homepage hero, or an Instagram ad.

A product photography case study for FabLab Goods

FabLab Goods wanted to update their website to appeal to executives that enjoy personalized high quality items.

The Goal:

Capturing the essence of luxury and showcasing the craftsmanship behind each product.

Visuals that not only highlight quality but also create an emotional connection with their audience.

With rich, moody tones to elegant settings, the approach would blend style and refinement to appeal to both the discerning aficionado and the thoughtful gift buyer.

We wanted to craft a visual narrative that embodied the soul of FabLab Goods and set the brand apart in a way that’s as unique as the products they create.

SOPHISTICATION, LUXURY,
AND STYLE IN EVERY FRAME

Keeping with a rustic wooden surface and warm hues, we wanted to show the variations of their custom engraving in both metal and leather.  

Images were provided in high resolution .JPG and .PNG, along with web resolution .JPG, .PNG and .WebP formats.  

Products shipped to and images shot at my Maryland Product Photography Studio – February 2025.