So you’ve got a product, and you want to hire a product photographer to make it look its best.
You see ads from company websites that offer you listings to hire a freelance product photographer. Fiverr, Upwork and Snappr have listings for 100’s of product photographers. They don’t represent them, they just list their ads.
You see photography companies that have a warehouse filled with photographers offering you bargain basement rates.
So how do you choose the right one?
Picking Your Picture Perfect Product Photographer
How do you find the right product photographer for your products?
Portfolio, Portfolio, Portfolio:
If you’re not vibing with a photographer’s past work, chances are, you won’t be thrilled with what they do for you.
When their work resonates with your brand’s vision, that’s the first sign they might be worth the price they’re quoting.
Navigating the Price Tag – Investing in Quality:
The price tag can often be a point of contention.
But here’s the thing: it’s an investment, not an expense.
Don’t get lured by the lowest price tag. But also, don’t assume the priciest photographer is the best fit for your brand.
Find that sweet spot where quality meets your budget.
Initiate a candid conversation about pricing.
Understand what’s included in the package, any additional costs, and the value they bring to the table.
A transparent dialogue can often lead to a mutually beneficial agreement.
Trust Your Gut:
Sure, references are great. But nothing beats a good old-fashioned gut feeling.
If you don’t click with a photographer during the initial chat, imagine what a whole shoot would feel like!
My Journey: From Stages to Studios
My journey started on the stages across the US, making people laugh as a corporate comedian.
When the pandemic hit and the curtains closed, I turned to a former hobby: photography, to stay creative.
And I love the thrill of capturing a product in its best light. So much that when the world opened up again, I decided to stay in my studio!
What Makes Me Click
While some photographers might churn out photos by the thousands, I take a different approach.
I limit the number of clients I work with each month.
Why? So I can learn about your brand and business.
High-quality product photos and stop-motion animations.
Plus: If you’re not head over heels in love with the images, you get your money back. 100% of it.
But between you and me, I work my socks off to make sure you will be happy!
What My Clients Say:
I’m so glad I found Tom for my product photos. He was incredibly easy to work with – from the initial phone call to making a mood board, to a quick turnaround time with all my edited images. The final images were exactly what I was looking for and he nailed the vibe of my brand.
I have used a number of commercial photographers over the years for my business, Oasis, Inc. Tom Crowl takes his photography to a higher level than any previous photographers. … would highly recommend anyone wanting commercial product photography should contact Tom.
The Future of Product Photography
Where’s the world of product photography headed?
As more and more bots and AI try to muscle in, genuine, authentic product shots will reign supreme.
With the rise of online shopping, standing out with stellar visuals is more crucial than ever.
So, what’s the game plan?
Consider hiring a photographer who’s in it for the long haul.
Keep them close, like on a retainer.
As tech evolves, you’ll want a photographer who evolves with it. Someone committed to staying sharp, updated, and ever-curious.
Product photography is about more than just snapping a pic.
It’s about telling a story, capturing a brand, and making products shine.
So, if you’re in the market to hire a product photographer, remember: go beyond the lens and find someone who truly gets your brand.
And of course, I’d be honored if you would consider talking with me to see if my services would be a fit for your needs!
Discover How Professional Photography Can Elevate Your Brand
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