Comprehensive product photography tips and techniques tailored for marketing professionals, business owners, and photographers. Explore best practices, equipment recommendations, lighting setups, editing tips, and the importance of high-quality product images to boost sales and branding.
There’s nothing more disappointing than capturing a beautiful piece of jewelry in a photograph, only to find that it looks dull and lifeless. The sparkle that makes the piece so captivating in person is lost in the image, leaving you with a flat, uninspiring photo....
Imagine spending hours setting up your jewelry photography shoot—perfecting the lighting, positioning the piece just right—only to discover that pesky reflections have ruined your shots. Instead of capturing the intricate beauty of the jewelry, you’re left with images...
Styling small products for photography might seem easy, but they present their own set of unique challenges. Whether you’re photographing jewelry, gadgets, or artisanal crafts, getting the details right is crucial. A misstep in styling can make a small product look...
Imagine scrolling through an online store, eyeing a product that catches your interest. But as you click through the images, something feels off. Each photo has a different background, inconsistent lighting, and varying angles. Suddenly, your excitement wanes. The...
Imagine capturing the intricate details of a sparkling diamond ring or the rich texture of a handcrafted gold necklace, only to find that the final photo doesn’t do the piece justice. The lighting was off, and instead of a breathtaking image, you’re left with...
Why White Backgrounds for E-commerce Photos? In e-commerce, first impressions are everything. The moment a potential customer lays eyes on your product, their brain starts making decisions. Is this item worth the price? Does it look as good as described? Will it meet...
Understanding the different types of lighting and how to use them can transform your photography. Light is one of the most versatile tools in photography, shaping not just the visibility but the mood, texture, and depth of an image. Whether you’re capturing a serene...
One lackluster image could cost a jeweler thousands of dollars in lost sales. In a world where visual content rules, especially in the luxury market, the quality of your jewelry photography can be the difference between closing a sale or losing a customer. When a...
Editing your photos for social media is a must if you want images that stand out in the feed. As a product photographer who helps business owners with product photography and social media content, I promise you, the right edits can transform a good image into a great...
One of my favorite forms of artistic expression is light painting for product photography. It is always different, unique, vibrant and a challenge that offers so many possibilities, your imagination goes wild during the shoot! Not familiar with it? Light painting is...
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About Tom Crowl
Tom Crowl is a product photographer with a sharp eye for detail, honed over 35 years in corporate entertainment. He specializes in creating compelling images that elevate brands, working with clients ranging from small businesses to larger e-commerce and consumer goods companies. Tom's photography goes beyond aesthetics, focusing on visuals that drive engagement and business growth.
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Improve Your DIY Product Photos
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Improve Your DIY Product Photos
Download my free guide and discover 12 D.I.Y. actionable tips to improve your product images.
Get Your Free Tips
Take a minute to fill out the form below. Doing so will help me understand your product photography needs. Once I receive your information, I'll reach out to you personally to discuss the project in more detail and create a customized quote for you.
You may also text me at: 410-596-4127 or E-mail me at: tom@tomcrowl.com