Product Photography Blog

The Importance of Product Photography for SaaS Businesses
Introduction to Product Photography for SaaS Businesses If you're running a SaaS business, you know it is crucial to make a lasting impression on potential customers. But it takes more than just a good product to stand out in the marketplace. That's where product...
2024 Merchandise Photography Ideas Guide for the Modern Marketer
Welcome to the the merchandise photography ideas guide —2024 style! My name is Tom Crowl, a professional product photographer from Westminster, Maryland USA who helps startups and small businesses build their online presence with product & branding photography....
Capturing the Essence: The Ultimate Guide to Good Product Photography
Why Good Product Photos Can Be Your Best Salesman Picture this: you're scrolling through an online store, your eyes skimming over various products. What makes you pause? What makes you think, "I need this in my life"? Nine times out of ten, it's a jaw-dropping...
Product Photography Lighting Tips
Master Product Photography Lighting with These Expert Tips Whether you're a seasoned professional or just starting out, mastering these product photography lighting tips can be the key to creating stunning, eye-catching images. In this comprehensive guide, we'll...
Creative Product Photography: Unleashing Your Imagination
Looking for some creative product photography? You're probably here for one of two reasons, you need some creative product photos or you want ideas to take your own. Possibly both. You don't want product photos that are "okay," you want them to be jaw-dropping,...
The Ultimate Guide to Staging Product Photos: Tips, Backgrounds, and More
So you've got a product you're excited to showcase. Awesome! But snapping a quick photo with your smartphone won't cut it. Ever wondered, "How do you stage photos for products?" If so, I'm here to help. This guide is chock-full of staging product photos tips, ideas,...
Product Photography for Online Stores: How High-Quality Photos Can Increase Your Conversions
Online shopping has become the norm, more than 263 million Americans make e-commerce purchases, that is over 80% according to Statista.com. This means having high-quality product photos that make your products desirable is more important than ever. Let's face it, the...
The Psychology of Visuals in the Art of Marketing: More Than Just a Pretty Picture
How a Specialized Product Photographer Can Transform Your Marketing Strategy Big business uses the psychology of visuals in marketing to build their brands and move their products. Smaller brands and startups are usually unable to tap this ability until much...
Hire a Product Photographer: From Comedy to Capturing Brands
So you've got a product, and you want to hire a product photographer to make it look its best. You see ads from company websites that offer you listings to hire a freelance product photographer. Fiverr, Upwork and Snappr have listings for 100's of product...
Product Photography for Luxury Items: Capturing the Elegance of Watches and Fine Jewelry
Luxury item photographers must understand the importance of capturing the elegance and sophistication of high-end products. When it comes to product photography for luxury items, attention to detail is key. In this article, we'll explore the challenges and techniques...
Commercial Photos: Why Free Stock Images Won’t Cut It for Your Business
Are you here because you've heard the term "commercial photo" tossed around like confetti at a New Year's party? Probably not. But there is a good chance you are looking for information about commercial photography. And that's here. When I first searched for...
How to Prepare Your Products for a Successful Photoshoot
If you are planning a product photo session, these tips on how to prepare your products for a photoshoot will turn them into superstars. Plus, download our free product preparation checklist!
Product Photography for Digital Products: Tips and Solutions
Product photography is an essential component of any successful marketing strategy. But how do you create product photography for digital products? Even though digital products are intangible, they still require visually appealing images. These photos attract...
Discover How Professional Photography Can Elevate Your Brand
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You may also text me at: 410-596-4127 or E-mail me at: tom@tomcrowl.com
Tom provides product photography locally in the Annapolis, Baltimore, Towson, Bethesda, Frederick, Ellicott City, Silver Spring, Rockville, Germantown, Hagerstown, Westminster, Gaithersburg and Ocean City areas of Maryland. He also serves businesses throughout the United States. If you are searching for product photography, reach out to discuss your needs today.