Business Insights for Marketing Professionals
You spend a lot of money, you hire a great photographer, and still, the photos feel off, missing the mark for your brand and campaign. Somewhere along the path, you and your photographer separated paths on the vision. So how can you make sure that your photographer’s...
Business Insights for Marketing Professionals
Product photography briefs are often overlooked when it comes to start-ups and small businesses. Why is an effective brief so important? When you know how to brief a product photographer, you avoid: • Product photos that don’t capture your brand, • Never...