Website & Commercial Photography Licenses

Website & Commercial Photography Licenses

Let’s talk about website and commercial photography licenses. This is a follow up article to “Professional Photography For Websites”. If you haven’t read that, I recommend you do!   There are many types of photography licenses, I’m going...
Why Product Photography Increases Conversions

Why Product Photography Increases Conversions

Today’s consumers are visually oriented. A human brain processes images in about 13 milliseconds. So if your product photos don’t capture people’s attention, the result will be fewer sales. When shopping online, customers can only rely on photos to...
Using Image Assets To Build Your Brand Online

Using Image Assets To Build Your Brand Online

I was talking with a fellow business owner about ways to build your brand online. We talked brand strategy, the four basic components of building a brand, how to get your brand noticed and improving a brand image. This led me to a Google search on “ways to build...