Business Insights for Marketing Professionals
In marketing, product images aren’t just pictures; they are the heart of your brand’s visual identity and a crucial element in driving customer engagement and sales. Assessing the quality of these images and identifying areas for improvement is key to...
Business Insights for Marketing Professionals
Overcoming branding imposter syndrome is a journey that involves: recognizing and celebrating your achievements, seeking support from mentors and peers, and investing in professional branding and custom imagery. Combining these strategies can significantly boost your...
Business Insights for Marketing Professionals
Companies that outsource product photography have a secret weapon over other brands. Online market has become increasingly visual, and having high-quality, striking product images is paramount. But should you invest in an in-house team or outsource? Let’s dive...
Business Insights for Marketing Professionals
Building a strong brand identity helps ensure your brand stands out in the marketplace. The battle for consumer attention is fierce. Every brand is vying for a piece of the consumer’s mind, and the path to their heart isn’t easy. Some studies say it takes...
Business Insights for Marketing Professionals
What are product photography ethics? And why are they important? As technology takes over, the line between real and artificial has become increasingly blurred. Who hasn’t seen a selfie on social media transformed into a “flawless” masterpieces?...