Comprehensive product photography tips and techniques tailored for marketing professionals, business owners, and photographers. Explore best practices, equipment recommendations, lighting setups, editing tips, and the importance of high-quality product images to boost sales and branding.
Welcome to part two of my in-depth series, in this section we will be discussing equipment and camera settings for capturing motion blur. The series is a set of 8 articles that each focus on an aspect motion blur in photography. This way, you won't have to sift...
Unlocking Creativity with Motion Blur in Product Photography Motion blur isn't just a mistake to avoid. When used right, it adds life and movement to your photos. In product photography, sharpness is king. But introducing motion blur can set your images apart. Before...
Props can play an important role in product photography. They have the ability to turn simple shots into compelling visuals. It doesn't matter if you're shooting for an: ◈ online store, ◈ a social media campaign, or a ◈ print catalog, the right props can elevate your...
Welcome to my article on stop motion animation tips for beginners. Stop motion animation is a fun and creative way to bring objects to life. Whether you’re using toys, clay figures, products or household items, the process is about making small movements and capturing...
The Undeniable Power of First Impressions When potential customers land on your product pages, the images they see are often their first interaction with your brand. High-quality photos don't just set the tone; they convey brand authenticity. 75% of online shoppers...
Arranging products isn’t just about making them look good. It’s about making them sell. Online or in a store, how you present your products can make or break a sale. But while retailers focus on shelf placement, photographers need to think about how arrangement...
Light painting is more than just a creative lighting technique—it’s a method that empowers product photographers to manipulate light in ways that aren’t possible with traditional lighting setups. By using long exposure and handheld light sources, photographers can...
In product photography, the backdrop plays an important role in setting the tone and the visual appeal of your images. A well-chosen background can make your product stand out and connect with your audience. However, professional backdrops can be expensive and may not...
Prepare to start achieving sharp focus and capturing the intricate details and craftsmanship that make each piece of jewelry unique. From highlighting the delicate facets of a gemstone to the fine engravings on a ring, sharp focus ensures that every detail is crystal...
Texture is a powerful but often underutilized element in product photography. It adds depth, dimension, and a tangible feel to your images, making them more engaging and visually interesting. With any type of product you photograph, incorporating the right textures...
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About Tom Crowl
Tom Crowl is a product photographer with a sharp eye for detail, honed over 35 years in corporate entertainment. He specializes in creating compelling images that elevate brands, working with clients ranging from small businesses to larger e-commerce and consumer goods companies. Tom's photography goes beyond aesthetics, focusing on visuals that drive engagement and business growth.
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Improve Your DIY Product Photos
Download my free guide and discover 12 D.I.Y. actionable tips to improve your product images.
Get Your Free Tips
Take a minute to fill out the form below. Doing so will help me understand your product photography needs. Once I receive your information, I'll reach out to you personally to discuss the project in more detail and create a customized quote for you.
You may also text me at: 410-596-4127 or E-mail me at: tom@tomcrowl.com