The Product Photography Blog
What Are High Resolution Website Images?
Clients come to me for high resolution website images, but they aren't always sure exactly what they need. When it comes to images, "high resolution" can mean different things depending on where you’re using them. For print, high resolution means images have a high...
Measuring the ROI of Product Photography in Content Marketing
Why Measuring ROI for Product Photography Matters From driving sales to enhancing brand perception, high-quality visuals play a significant role in capturing your audience’s attention and turning interest into action. However, investing in product photography also...
The Importance of Backdrops in Product Photography
When it comes to product photography, the backdrop is more than just a background. It’s a critical element that can make or break the visual appeal of your product images. A well-chosen backdrop sets the tone for the entire photo, creating an environment where your...
How to Use Product Photography to Fill Gaps in Your Content Calendar
Even the best content calendars can hit a dry spell. Whether it’s an off day when you’re not sure what to post or a time when your usual content feels a little stale, these gaps can disrupt your social media strategy. That’s where product photography comes in....
Social Media Photography for Businesses
Something Interesting For You To Think About ... A study in 2024, estimated 1.94 trillion photos are taken worldwide each year. That equates to approximately 5.3 billion photos captured daily. Among these, a significant portion are shared online. Instagram alone sees...
Best Practices for Social Media Photography
Social media photography is more than just snapping pictures and posting them online; it's a critical component of your brand's overall strategy. High-quality visuals not only capture attention but also communicate your brand's values and personality. This article...
How to Involve Your Team in Social Media Content Planning
Social media content is a key driver of brand visibility and engagement, but planning a robust social media strategy isn’t a task for one person alone. By harnessing the unique skills and insights from different departments, from marketing to sales and customer...
Creating Sparkle in Jewelry Photography
There’s nothing more disappointing than capturing a beautiful piece of jewelry in a photograph, only to find that it looks dull and lifeless. The sparkle that makes the piece so captivating in person is lost in the image, leaving you with a flat, uninspiring photo....
Optimizing Photos for Instagram
Instagram is a highly visual platform where the quality and presentation of your photos can significantly impact engagement. Optimizing your images for Instagram ensures that your content not only looks professional but also stands out in a very crowded feed. This...
Creating Viral Product Photos
Techniques for creating product photos that go viral Creating viral content is the holy grail of social media marketing, especially when it comes to product photography. A single viral image can catapult a brand into the spotlight, driving massive engagement and...
Avoiding Reflections in Jewelry Photography
Imagine spending hours setting up your jewelry photography shoot—perfecting the lighting, positioning the piece just right—only to discover that pesky reflections have ruined your shots. Instead of capturing the intricate beauty of the jewelry, you’re left with images...
E-Commerce Product Images – The Types You Need to Boost Sales
Your e-commerce product images can make or break a sale. Customers can’t touch, feel, or try your product. They rely on product photos to decide whether to buy. If your photos look bad, unclear, or boring, they’ll leave. Good product images build trust, get more...
Optimizing Photos for Facebook
Optimizing your photos for Facebook is the only way to make sure that your content looks sharp, professional, and engaging across the platform, every single time. The fact that Facebook is still one of the most widely used social media platforms, optimizing your...
Discover How Professional Photography Can Elevate Your Brand
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You may also text me at: 410-596-4127 or E-mail me at: tom@tomcrowl.com
Tom provides product photography locally in the Annapolis, Baltimore, Towson, Bethesda, Frederick, Ellicott City, Silver Spring, Rockville, Germantown, Hagerstown, Westminster, Gaithersburg and Ocean City areas of Maryland. He also serves businesses throughout the United States. If you are searching for product photography, reach out to discuss your needs today.