product photography Archives - Tom Crowl

Creating Sparkle in Jewelry Photography

There’s nothing more disappointing than capturing a beautiful piece of jewelry in a photograph, only to find that it looks dull and lifeless. The sparkle that makes the piece so captivating in person is lost in the image, leaving you with a flat, uninspiring photo....

Creating Viral Product Photos

Business Insights for Marketing Professionals

Techniques for creating product photos that go viral Creating viral content is the holy grail of social media marketing, especially when it comes to product photography. A single viral image can catapult a brand into the spotlight, driving massive engagement and...

Avoiding Reflections in Jewelry Photography

Product Photography Tips and Techniques

Imagine spending hours setting up your jewelry photography shoot—perfecting the lighting, positioning the piece just right—only to discover that pesky reflections have ruined your shots. Instead of capturing the intricate beauty of the jewelry, you’re left with images...

Styling Small Products for Photography

Product Photography Tips and Techniques

Styling small products for photography might seem easy, but they present their own set of unique challenges. Whether you’re photographing jewelry, gadgets, or artisanal crafts, getting the details right is crucial. A misstep in styling can make a small product look...

Creating Consistent Images for e-Commerce Photography

Product Photography Tips and Techniques

Imagine scrolling through an online store, eyeing a product that catches your interest. But as you click through the images, something feels off. Each photo has a different background, inconsistent lighting, and varying angles. Suddenly, your excitement wanes. The...