product photography Archives - Tom Crowl

Product Photography in the USA

If you’re in the business of selling products, you know how crucial high-quality images are for attracting customers. The demand for professional product photography in the USA is booming, driven by the rise of e-commerce and the need for visually appealing...

Social Media Photography Trends

Product Photography Tips and Techniques

Social media photography is constantly evolving, driven by new technologies, consumer preferences, and the dynamic nature of digital marketing. Staying aware and ahead of these trends is important for anyone looking to engage with their audience by keeping their...

Introduction to Product Photography Styling

Product Photography Tips and Techniques

The secret to truly impactful product images lies not just in the quality of the photo itself but in the art of product photography styling. Product photography styling is the deliberate arrangement of products, props, backgrounds, and lighting to create visually...

Choosing Props for Product Photography

Product Photography Tips and Techniques

Choosing props for product photography is an art. In product photos, the right props play an important role in transforming an image, making the product a star and highly desirable to the client’s target market. They aren’t just decorative elements but...

How to Create a Social Media Content Calendar

Business Insights for Marketing Professionals

Congratulations! You’re getting off the hamster wheel to start actually moving ahead in the world of social media. And the best way to begin is to learn how to create a social media content calendar. So where do you start? Right here. This guide will walk you...