The Product Photography Blog

Advanced Strategies to Leverage Photography for Brand Awareness
There are no secrets on how to leverage photography to increase brand awareness. You just need a common sense plan and understanding of how to combine user-generated content, influencer partnerships, and platform-specific strategies, along with high quality images, to...
Product Photography for Social Media
Tips & Tricks To Boosting Your Online Presence Product photography for social media should be an important part of any small business's marketing strategy. Your product images can help you stand out in a crowded marketplace, connect with your target...
Affordable Product Photography Services for Small Businesses
Why Investing Upfront Can Lead to Increased Sales As a small business owner, you may be tempted to go for the cheapest product photography services you can find to save money. However, don't confuse cheap with affordable. Investing in affordable, high-quality...
Storytelling In Marketing
The Power Of Storytelling In Today's Digital World In today's digital world, where consumers are bombarded with endless product options and advertisements, standing out from the competition is crucial. Creating a strong and compelling visual identity for your...
How to Use Cinemagraphs for a Unique Product Showcase
Take a second look above. Notice the movement? This is an example of a minimum movement Cinemagraph.If you're looking for a new and unique way to showcase your products, you should consider cinemagraphs. Cinemagraphs are a hybrid between traditional photos and videos....
Creating a Visually Cohesive Brand Identity on a Budget
A strong and visually cohesive brand identity is essential for every business. It helps you stand out from the competition and connect with your audience. As a startup, you might think that creating a professional look across your product photography and marketing...
Cost-Effective Product Photography with User-Generated Content
Want to make your product photography stand out without breaking the bank? Discover the power of user-generated content for cost-effective and authentic visuals. Learn how to boost your brand’s visual appeal with easy to use tactics!
Visual Marketing Guide : Making A Powerful Impression
Visual marketing has been around for a long time. (Think cave drawings!) When you drive down the road and see a billboard, the visual grabs your attention. That is a form of visual marketing. Visual images are used to create a positive first impression. What is...
Professional Product Photography: Why You Need It for Your Business
Hey there! If you're running a business and trying to sell products online, you already know that having high-quality product photos is crucial. Not only do they help you make a great first impression on potential customers, but they can also increase your sales,...
How To Use Photos To Boost Your Sales
Tips for using photos to boost your sales on Etsy, Facebook, Amazon, eBay or at a retail location.You know using photos to boost your sales is important. The brain processes visuals much faster and shoppers form their first impression within 50 milliseconds. That...
How To Write Profitable Product Descriptions : 12 Easy Steps
When you learn how to write product descriptions that sell, your profits will naturally grow. A great product description teamed with quality product photos & a well designed web site are key for e-commerce success. Ordinarily on this blog I talk about how...
Building Brand Authenticity For E-commerce Success
In a hectic digital marketplace, where consumers are swamped with endless choices and thousands of advertisements, standing out isn't easy. According to a recent study by Forbes, the average American is exposed to a staggering 4,000 to 10,000 ads each day. In...
Instagram Strategies For E-Commerce
Social media is the perfect place to connect with your current and potential customers. Standing out on social media and reaching your audience is much harder. In this article I'll be focusing on Instagram strategies for e-commerce businesses. Some of these tactics...
Discover How Professional Photography Can Elevate Your Brand
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You may also text me at: 410-596-4127 or E-mail me at: tom@tomcrowl.com
Tom provides product photography locally in the Annapolis, Baltimore, Towson, Bethesda, Frederick, Ellicott City, Silver Spring, Rockville, Germantown, Hagerstown, Westminster, Gaithersburg and Ocean City areas of Maryland. He also serves businesses throughout the United States. If you are searching for product photography, reach out to discuss your needs today.